{"id":11257,"date":"2024-06-28T14:18:59","date_gmt":"2024-06-28T12:18:59","guid":{"rendered":"http:\/\/www.businessmantoday.us\/?p=11257"},"modified":"2024-06-28T14:18:59","modified_gmt":"2024-06-28T12:18:59","slug":"regionalny-browar-w-drodze-na-szczyt-piwnego-rynku","status":"publish","type":"post","link":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/","title":{"rendered":"Regionalny browar w drodze na szczyt piwnego rynku"},"content":{"rendered":"
\n
\n
\n
\n

Browar Trybuna\u0142 z Piotrkowa Trybunalskiego nie zamierza zwalnia\u0107 tempa. Cho\u0107 rynek piwa zmaga si\u0119 z trudno\u015bciami, firma stawia sobie ambitne cele \u2013 zdoby\u0107 pozycj\u0119 lidera w wojew\u00f3dztwie \u0142\u00f3dzkim, a nast\u0119pnie podbi\u0107 ca\u0142\u0105 Polsk\u0119. Z nowymi smakami w ofercie i znanym ambasadorem, Piotrem G\u0105sowskim, Trybuna\u0142 d\u0105\u017cy do zwi\u0119kszenia swojej rozpoznawalno\u015bci i emocjonalnego zaanga\u017cowania klient\u00f3w. Jakie szanse i wyzwania stoj\u0105 przed nimi w tej drodze? O tym rozmawiamy z Ireneuszem Turskim, przedstawicielem firmy DrinkID, do kt\u00f3rej nale\u017cy marka Trybuna\u0142.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

Jakie dostrzegacie nowe mo\u017cliwo\u015bci rozwoju dla waszej marki i ca\u0142ego browaru?<\/strong><\/p>\n

Naszym nadrz\u0119dnym celem jest osi\u0105gni\u0119cie pozycji lidera w regionie \u2013 czyli wojew\u00f3dztwie \u0142\u00f3dzkim. Kiedy uda nam si\u0119 to osi\u0105gn\u0105\u0107, mo\u017cemy atakowa\u0107 kolejne cele. Chcemy podnosi\u0107 nasz\u0105 pozycj\u0119 jako piwa regionalnego, kt\u00f3re w ko\u0144cu stanie si\u0119 rozpoznawalne w ca\u0142ej Polsce.<\/p>\n

Jakie s\u0105 najwi\u0119ksze wyzwania na tym rynku?<\/strong><\/p>\n

Rynek piwa od 4 lat nieprzerwanie notuje ilo\u015bciowe spadki. Wzrost sprzeda\u017cy to zatem nie lada wyzwanie, zw\u0142aszcza w kontek\u015bcie ogranicze\u0144 marketingowych, kt\u00f3re dotycz\u0105 ca\u0142ej bran\u017cy alkoholowej.<\/p>\n

Jak prezentuje si\u0119 wasza oferta i czy planujecie jej rozszerzenie?<\/strong><\/p>\n

Ka\u017cdy entuzjasta dobrego piwa znajdzie w naszej ofercie co\u015b dla siebie. Mamy w niej bowiem a\u017c 7 r\u00f3\u017cnych smak\u00f3w \u2013 w tym piwa jasne, ciemne i smakowe. Do tego oczywi\u015bcie wariant bezalkoholowy.<\/p>\n

Obserwuj\u0105c aktualne trendy na rynku zdecydowali\u015bmy si\u0119 na poszerzenie tegorocznego repertuaru o dwie nowo\u015bci: Trybuna\u0142 Zero w ma\u0142ej puszce, oraz Trybuna\u0142 Cytrynowy w ma\u0142ej butelce. Mo\u017cna wypartywa\u0107 ich wkr\u00f3tce.<\/p>\n

Nawi\u0105zali\u015bcie niedawno wsp\u00f3\u0142prac\u0119 z Piotrem G\u0105sowskim, jakie s\u0105 wasze oczekiwania wobec niej?<\/strong><\/p>\n

Wsp\u00f3\u0142praca z tak znan\u0105 osob\u0105 pozwoli nam zwi\u0119kszy\u0107 rozpoznawalno\u015b\u0107 marki nie tylko w regionie, a w ca\u0142ym kraju. Zaczynamy obserwowa\u0107 ju\u017c jej pierwsze efekty \u2013 notujemy wzrost emocjonalnego zaanga\u017cowania konsument\u00f3w oraz pozytywne opinie w social mediach.<\/p>\n","protected":false},"excerpt":{"rendered":"

Browar Trybuna\u0142 z Piotrkowa Trybunalskiego nie zamierza zwalnia\u0107 tempa. Cho\u0107 rynek piwa zmaga si\u0119 z trudno\u015bciami, firma stawia sobie ambitne cele \u2013 zdoby\u0107 pozycj\u0119 lidera w wojew\u00f3dztwie \u0142\u00f3dzkim, a nast\u0119pnie podbi\u0107 ca\u0142\u0105 Polsk\u0119. Z nowymi smakami w ofercie i znanym ambasadorem, Piotrem G\u0105sowskim, Trybuna\u0142 d\u0105\u017cy do zwi\u0119kszenia swojej rozpoznawalno\u015bci i…<\/p>\n","protected":false},"author":17,"featured_media":11261,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1657],"tags":[1660,1661,1659,1658],"class_list":["post-11257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wywiad","tag-browar","tag-gasowski","tag-piwo","tag-trybunal"],"acf":[],"yoast_head":"\nRegionalny browar w drodze na szczyt piwnego rynku | Businessman Today<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Regionalny browar w drodze na szczyt piwnego rynku | Businessman Today\" \/>\n<meta property=\"og:description\" content=\"Browar Trybuna\u0142 z Piotrkowa Trybunalskiego nie zamierza zwalnia\u0107 tempa. Cho\u0107 rynek piwa zmaga si\u0119 z trudno\u015bciami, firma stawia sobie ambitne cele \u2013 zdoby\u0107 pozycj\u0119 lidera w wojew\u00f3dztwie \u0142\u00f3dzkim, a nast\u0119pnie podbi\u0107 ca\u0142\u0105 Polsk\u0119. Z nowymi smakami w ofercie i znanym ambasadorem, Piotrem G\u0105sowskim, Trybuna\u0142 d\u0105\u017cy do zwi\u0119kszenia swojej rozpoznawalno\u015bci i...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/\" \/>\n<meta property=\"og:site_name\" content=\"Businessman Today\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-28T12:18:59+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2124\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marcin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marcin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/\",\"url\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/\",\"name\":\"Regionalny browar w drodze na szczyt piwnego rynku | Businessman Today\",\"isPartOf\":{\"@id\":\"https:\/\/www.businessmantoday.us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg\",\"datePublished\":\"2024-06-28T12:18:59+00:00\",\"author\":{\"@id\":\"https:\/\/www.businessmantoday.us\/#\/schema\/person\/47c1fa0ea2184bb6a20096182b058647\"},\"breadcrumb\":{\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage\",\"url\":\"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg\",\"contentUrl\":\"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg\",\"width\":2560,\"height\":2124},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Strona g\u0142\u00f3wna\",\"item\":\"https:\/\/www.businessmantoday.us\/pl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Regionalny browar w drodze na szczyt piwnego rynku\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.businessmantoday.us\/#website\",\"url\":\"https:\/\/www.businessmantoday.us\/\",\"name\":\"Businessman Today\",\"description\":\"Inspired by Tomorrow\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.businessmantoday.us\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.businessmantoday.us\/#\/schema\/person\/47c1fa0ea2184bb6a20096182b058647\",\"name\":\"Marcin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/www.businessmantoday.us\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/788aaa2a314de15ccbbda196c0559147de63c1a842e207ed252f0548a1a8ea6e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/788aaa2a314de15ccbbda196c0559147de63c1a842e207ed252f0548a1a8ea6e?s=96&d=mm&r=g\",\"caption\":\"Marcin\"},\"url\":\"http:\/\/www.businessmantoday.us\/pl\/author\/agencjafaceit\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Regionalny browar w drodze na szczyt piwnego rynku | Businessman Today","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/","og_locale":"pl_PL","og_type":"article","og_title":"Regionalny browar w drodze na szczyt piwnego rynku | Businessman Today","og_description":"Browar Trybuna\u0142 z Piotrkowa Trybunalskiego nie zamierza zwalnia\u0107 tempa. Cho\u0107 rynek piwa zmaga si\u0119 z trudno\u015bciami, firma stawia sobie ambitne cele \u2013 zdoby\u0107 pozycj\u0119 lidera w wojew\u00f3dztwie \u0142\u00f3dzkim, a nast\u0119pnie podbi\u0107 ca\u0142\u0105 Polsk\u0119. Z nowymi smakami w ofercie i znanym ambasadorem, Piotrem G\u0105sowskim, Trybuna\u0142 d\u0105\u017cy do zwi\u0119kszenia swojej rozpoznawalno\u015bci i...","og_url":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/","og_site_name":"Businessman Today","article_published_time":"2024-06-28T12:18:59+00:00","og_image":[{"width":2560,"height":2124,"url":"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg","type":"image\/jpeg"}],"author":"Marcin","twitter_card":"summary_large_image","twitter_misc":{"Napisane przez":"Marcin","Szacowany czas czytania":"2 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/","url":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/","name":"Regionalny browar w drodze na szczyt piwnego rynku | Businessman Today","isPartOf":{"@id":"https:\/\/www.businessmantoday.us\/#website"},"primaryImageOfPage":{"@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage"},"image":{"@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage"},"thumbnailUrl":"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg","datePublished":"2024-06-28T12:18:59+00:00","author":{"@id":"https:\/\/www.businessmantoday.us\/#\/schema\/person\/47c1fa0ea2184bb6a20096182b058647"},"breadcrumb":{"@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#primaryimage","url":"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg","contentUrl":"http:\/\/www.businessmantoday.us\/wp-content\/uploads\/2024\/06\/pexels-elevate-1267348-scaled.jpg","width":2560,"height":2124},{"@type":"BreadcrumbList","@id":"http:\/\/www.businessmantoday.us\/pl\/regionalny-browar-w-drodze-na-szczyt-piwnego-rynku\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Strona g\u0142\u00f3wna","item":"https:\/\/www.businessmantoday.us\/pl\/"},{"@type":"ListItem","position":2,"name":"Regionalny browar w drodze na szczyt piwnego rynku"}]},{"@type":"WebSite","@id":"https:\/\/www.businessmantoday.us\/#website","url":"https:\/\/www.businessmantoday.us\/","name":"Businessman Today","description":"Inspired by Tomorrow","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.businessmantoday.us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Person","@id":"https:\/\/www.businessmantoday.us\/#\/schema\/person\/47c1fa0ea2184bb6a20096182b058647","name":"Marcin","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.businessmantoday.us\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/788aaa2a314de15ccbbda196c0559147de63c1a842e207ed252f0548a1a8ea6e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/788aaa2a314de15ccbbda196c0559147de63c1a842e207ed252f0548a1a8ea6e?s=96&d=mm&r=g","caption":"Marcin"},"url":"http:\/\/www.businessmantoday.us\/pl\/author\/agencjafaceit\/"}]}},"_links":{"self":[{"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/posts\/11257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/comments?post=11257"}],"version-history":[{"count":1,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/posts\/11257\/revisions"}],"predecessor-version":[{"id":11260,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/posts\/11257\/revisions\/11260"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/media\/11261"}],"wp:attachment":[{"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/media?parent=11257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/categories?post=11257"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.businessmantoday.us\/pl\/wp-json\/wp\/v2\/tags?post=11257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}